Green Garmento on Shark Tank Show
Reusable Dry Cleaning Bag - Season 4 Episode 415
|Jennie Nigrosh co-Inventor of the Green Garmento|
The Green Garmento is a dry cleaning and laundry bag which also turns into a Duffel bag.
You can carry your clothes to the dry cleaner's in the Duffie bag and get them back in a hanging garment bag and never have to deal with that single use plastic covering your clothes again. This idea will save thousands of pounds of plastic in the landfill, if only the Dry Cleaner's will go along with it. And why wouldn't they? The Dry Cleaner's save money from buying the thin plastic that covers your clothes and also providing a "Green Alternative" for their customer's at the same time. The good news is over 1000 Dry Cleaners around the country are now providing the Green Garmento as a low cost alternative that also does a much better job at protecting your clothes. I would imagine when the Shark Tank Effect takes a hold next week, the number of Dry Cleaner's carrying the Green Garmento will grow considerably.
Jennie Nigrosh and Rick Siegel are very aware of the competition that they are up against and welcome it. The Green Garmento is a for profit company but that is far from their main goal. Competing against a business that is more focused on the environment then maximizing profit's, will be challenging for anyone that goes up against the Green Garmento. Siegel says they are more focused on quality at a very affordable price that will get people to change their habit and use an alternative to single use plastics. This concept is very similar to what the large grocery store's are starting to implement and help reduce their share of the one time plastics that are a complete waste of money, and more importantly, our planet.
One Dry Cleaner's that chose to go the Green Garmento route was also quoted in an article about the Green Garmento in the Ney York Times back in 2010. Linders French Cleaners in Bernardsville, N.J. notified all 730 pickup and delivery customer's that they would no longer be using plastic, but instead they would be switching over to the new Green Garmento Bag. Each bag had his Dry Cleaner's logo on it which was also a new form of direct advertising. Only 29 of the 730 customer's complained which is a small fraction of the ones who thought it was a GREAT IDEA. As you can see from the Dry Cleaners website, he is still using the Green Garmento even to this day.
Will the Sharks take a bite out of the Green Garmento?
In the end, it's just a garment bag for suit's and dresses, or was it a Duffie Bag? Then again It sure makes a nice big hamper bag. With so many useful uses and a price point anyone can afford, this might be an easy decision for more then one Shark to be interested in. The Green Garmento is not just another bag but a Brand that wants to change the world one Dry Cleaners at a time.