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Cell Helmet

Cell Helmet on Shark Tank

Cell Phone Case with Accidental Damage Coverage - Season 4 Episode 417

Shark Tank Season 4. episode 417, 3-8-2013
Bryan McHenry, Dave Artuso and Mike Kane
Inventors of the Cell Helmet
  What is the very first thing you usually buy for your brand new I-Phone? If your like most people it would be some sort of case to protect your delicate and expensive new gadget. The problem with most of the cell phone cases on the market, as I have first hand knowledge of this, is they Do Not Work. I have managed to damage two I-Phones that both had a protective cover and neither provided the protection I thought they would. One time it was as simple as picking up a piece of furniture with the IPhone in my front pocket that smashed the screen in a hundred pieces. It still baffles me how much that small piece of glass ended up costing me to replace. I sure wish those cell phone cases would of stood behind their product and offered some sort of accidental damage coverage, but who ever heard of such a thing?
The Cell Helmet is a iPhone Protective Case in a growing list of cases to choose from. The only difference is this one stands behind their product and comes with a Guarantee that it will indeed protect your cell phone for one year or they will fix it or give you a new smart phone. Each Cell Helmet comes with accidental damage coverage should anything unexpected ever happen. The Cell Helmet was invented by Bryan McHenry, Mike Kane and Dave Artuso from Pittsburgh, PA. and
As far as I know these are the only protective cell phone cases on the market that comes with this type of unique insurance and stands behind their product 100%. This is also another successful Kickstarter project to make it's way on to the Shark Tank. Almost one year ago to the very day the campaign ended and they raised almost double their initial goal, will be the day over 6 million people will see the Cell Helmet for the first time.

When you purchase a Cell Helmet for $44.99 - $49.99 it includes a full 1 year warranty of accidental damage coverage for your IPhone. This does not include water damage or scratched aluminum. The Cell Helmet team will either fix your iPhone or replace it with a 3 business day max turn around time and over night it back to you at their expense. The warranty comes with unlimited repairs and/or one replacement of a brand new iPhone. If something ever does happen you simply call the 24 hour claim number and set up a repair or replacement for only $50 irregardless of how damaged your phone is. The Cell Helmets are available for the I-Pod Touch 4, The IPhone 4/4S and the IPhone 5, and comes in 8 different colors to choose from.

Cell Helmet before the Shark Tank Show

Cell Helmet on Shark Tank ShowThere is no question that the iPhone accessory market is a booming business and the Sharks have proven they will invest in this segment. The Sound Bender from just a few episodes has been an overwhelming success. Even thou the Cell Phone protective case is a crowded market, the Cell Helmet comes with a guarantee and a form of cheap insurance should something ever happen. This certainly gives them an upper hand on the market even though it may cost a little more then other cases that do not stand behind their product whatsoever. How many Cell Helmets have already been sold and how many claims have so far come in that they are be responsible for fixing? Obviously they have a lot of faith in their product so I would assume these numbers will be low, and in turn, be able to show a high profit margin. 

Whats not to like about the Cell Helmet? Especially if you have experienced a damaged iPhone first hand and the shear hassle (and time) that it takes to get it fixed. This alone would be worth the $50, at least to me it would. The majority of the Cell Helmets have been sold online along with a growing list of retailers across the country. According to the store locator's on the website there is a lot of Verizon Wireless and AT&T retail stores that already carry the Cell Helmet protective cases.

A Great Idea and a great concept BUT why are they only concentrating on the iPhone market? I could not find anything that this might be changing in the future which would seem to open them wide open for a competitor to offer similar damage protection for the Android and Blackberry phones. Then again this might be the very reason they will be on the Shark Tank to secure the funding necessary to cover more lines of Cell Phones.

Cell case with accidental damage coverage
Several Cell Helmets to choose from
Until then, if you are a proud owner of an IPhone product then this seems to be the best investment and insurance policy against accidental damage to your prized possession.


  1. Anonymous6:52 PM


  2. Sounds great for $50,and the warranty ain't bad. But I wish it includes protection from water/aluminum damage,which is iPhone is prone to.

  3. Anonymous8:51 PM

    I have repaired a few phones, the Iphones seem to be a bit on the fragile side for the cost & the brand name.
    There are other lesser known brands that are built cheaply but I'd expect better from the i line of products.