Top Ad 728x90

, , , , , ,

Frameri Eye Wear

Frameri Eye Glasses on Shark Tank

Interchangeable Frame and Lens- Episode 626 - 5/1/2015

Interchangeable Frames and prescription lens
Frameri Interchangeable Eye Glasses appearing on the
Shark Tank Show in Episode 626
 The Frameri Eye Wear is the world's first interchangeable frame and lens business appearing on the Shark Tank this Friday night in Episode 626. The Frameri business model is simple compared to other eyewear companies found on the Internet. All the frames and prescriptions lens retail for $100 each, so customers know exactly what a pair of prescription eyeglasses will cost when ordering from Frameri. That's certainly a positive, but what makes Frameri Eye Wear stand out in this multi-billion dollar market is the patent pending interchangeable snap on/ snap off frames and lens. Just like other accessories complimenting a particular look, wouldn't it be nice having a variety of frames to choose from?

The entrepreneurs representing Frameri Interchangeable Eye Glasses on the Shark Tank is Conrad Billetz and Kevin Habich. When buying a pair of prescription glasses from Frameri, the first pair of frames and lens cost $200.00 that's comparable to other online eye wear services. But because of the patented technology that quickly makes snapping in and out the lens, you can add another set of frames with a brand new look for only $100 more.

Furthermore, let's say you have a collection of Frameri frames, and over time, your vision changes requiring new lens for better eyesight.
Instead of spending hundreds of dollars updating all your frames with new glass, you simply order a new set of lenses that easily snaps into your existing frames. I don't think Optometrists are going to like this new form of interchangeable eye wear, but it certainly makes a lot of sense.

The Frameri Eye Wear did what the majority of Shark Tank Contestants do these days; they first started a crowd funding campaign to prove the concept. Billetz chose Indiegogo to help bring Frameri to market with a $30,000.00 goal in September 2013. The campaign successfully ended over 200% of its goal raising over $63,000.00 to kick start this project.

A year later on September 10, 2014 the Frameri Eye Wear was featured on CNBC's
"Power Lunch Show" where three Angel Investors vote on new business opportunities. Conrad mentions Frameri just launched as a business three weeks prior to the Show, and also talks about his successful campaign to raise the first round of capital. Surprisingly, all the investors went out not seeing the full potential of this business model. But who cares what the Sharks think when 84% of the viewers loved the concept and voted they were "IN" as was the case with Frameri. Getting an additional set of prescription eyeglasses for essentially half the cost was a big hit with CNBC viewers. Will Shark Tank viewers have the same response to accessorize prescription eyeglasses?

Frameri Eye Glasses Review before Shark Tank Appearance

Maybe the Sharks on CNBC didn't see the value in interchangeable eye wear, but other Angel Investors so far have invested a minimum of $800,000.00 since that time. One we'll known investor and who'd also make a great "Guest Shark" is the former CEO of AOL, Steve Case. The Frameri won $100,000.00 prize in Rise of the Pitch competition hosted by Steve Case, and since then, Steve now seems to be keeping a close eye as if he has a stake in its success. The other Angel Investors I'm not sure of, but wouldn't be surprised if a good chunk of the remainder investment came from a deal on the Shark Tank Show.

Watch Frameri Eye Wear on the Shark Tank this Friday night in Episode 626 and see if the Sharks can make a deal for the only interchangeable prescription frames and lens on the market.

Frameri Website
+Frameri Eyewear


Post a Comment